About Swiss411

The Carfax of luxury watches — connecting verified dealers with serious buyers worldwide

Our Mission

Buying a luxury watch shouldn't feel like a leap of faith. Swiss411 was built to bring the same trust and transparency to the watch market that Carfax brought to cars — verified dealers, full provenance, and a single place to compare every listing.

We don't buy or sell watches ourselves. We connect you with vetted dealers who do, and we give you the information you need to make a confident purchase. Every listing on Swiss411 discloses condition, box and papers, service history, and ownership chain.

1,200+

Watches Listed

150+

Verified Dealers

30+

Countries

$2B+

In Watch Value

What We Stand For

Trust First

Every dealer is verified before listing. Every watch comes with full disclosure.

Global Reach

150+ verified dealers across 30+ countries make rare watches accessible everywhere.

Curated Quality

We list only the world's most respected luxury brands — Rolex, Patek, AP, and more.

Built by Watch People

Swiss411 was founded by collectors and dealers who were tired of fragmented marketplaces, inconsistent listings, and unverifiable provenance. Our team works with the watch industry to set higher standards across the secondary market.

J

Joe Marchetti

Founder & CEO

S

Sarah Chen

Head of Dealer Relations

D

Daniel Brunner

Head of Engineering

Join the Swiss411 community

Browse 1,200+ verified watches or list your inventory.